Commercial transparency
Affiliate disclosure.
A plain explanation of how commercial links would be labelled and separated from editorial judgement.
No affiliate links in the current guides
The guides on this site do not currently earn shoppers.town a commission. Product photographs illustrate the type of product being discussed and are not retail recommendations.
If commercial links are introduced, the applicable programme disclosure should appear clearly near the relevant recommendation and in this policy.
Editorial independence
Commercial arrangements should not determine the questions a guide asks or hide a product type’s disadvantages. Research notes and testing labels should remain visible regardless of how a site is funded.
Prices and availability can change and should only be displayed when their source and update time are clear.